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Small Business Success

Small Business Success

As I arrive into a new town and seek a place to dine I immediately hit Yelp to search for highly rated restaurants or diners. I enjoy good food and never like to go to a chain restaurant. I want my food made by a local and if locally sourced that is even better. They...
Social Collaboration

Social Collaboration

A while back I was in a joint organization known as the Social Commerce Institute. Unfortunately this organization has disbanded, but not until after we had a good 12-15 month run of presentations, networking and great ideas shared. I would love to reorganize...
Marketing Your Local Retail Shop

Marketing Your Local Retail Shop

Last night I was in visiting with Round Rocks Fly Fishing in Logan, UT. These guys are great. It’s a great shop to visit with a very knowledgeable staff that wants to do right every time. We got talking about what I do and then got into a little discussion about...
Stop Fighting Like Goliath

Stop Fighting Like Goliath

It is interesting how much we cherish the battle between David and Goliath, yet we understand very little about it and it’s applications. So often we look at how the young boy defeated the giant, which is true, but there is so much more. As we relate this to...

Social Storefront

In his book, “Socialnomics”, Erik Qualman brings up a very intriguing concept that I would term the “Social Storefront”. This would be Facebook, LinkedIn or some other social platform providing a business on their business profile page to sell...