6 Weeks
S ix weeks remain until I will be a marathon finisher. This will be my first ever marathon and it is looming closer and closer. There are still things that I need to fit in before the big event happens mid May, but I am getting more and more ready as we continue to count down. I have a goal to finish it under 4 hours. This I believe is very doable, however my last half marathon, San Diego a few weeks ago, was only a 1:57. I am yet to complete a run longer than 18 miles, and I am probably 20lbs above where I wish that I was for race day. All of this I still have time to improve upon and hope to do so over the next 4 weeks since my last two will be tapering down for race day. I know that I can accomplish this if I have a regimen and disciplined weekly schedule. Also,...
Happy Easter Sabbath
A s we take this sacred opportunity to reflect not only on the resurrection of The Savior, but on his life and ministry and the ability for each of us to be redeemed, we can find peace. I have taken the opportunity this morning to relax with the family and enjoy the joys of Easter. Not only have we focused on the fun and candy, but before all of that we focused on the most important topic of the day and frankly our lives, The Savior Jesus Christ and his sacrifice and resurrection. Today is truly a day of rejoicing. It is a day of commemoration and peace. It is the day that man triumphed over death, hell and the devil. It is the day that all things pertaining to this great Plan of Happiness were fulfilled. It is the day that it was truly “finished”. It...
My Place in Altra
O ften I wonder why I got so blessed to be a part of Altra Zero Drop Footwear. I understand my knowledge of business and marketing, but it is often overwhelming to work with a group of guys that sleep walk faster than I run. I look at the company I keep, Golden with all of his records, Brian as a top 3 finisher at many ultra marathons and then Seth with his marathon course records. With this company I feel inferior and think how I can possibly fit in. As I think upon these things thou I find that I am the perfect fit. Altra is not a company for just the elite. Sure it is a running shoe brand built by dedicated runners, and I do consider myself such. The core behind what we do as a company is Run Better. Run Healthier. Run Alta. Through this mantra we are out to...
Spending time with the kids
F inally stepping away from work for a little. It has been a very challenging thing to do as of late. I wish I had the ability to do it a little more, but it is great to be with my kids and hear their cute little thoughts. Tonight mamma needed to study for a test and I took the kids out for a puppet show and dinner at Chick-Fil-A. On the way to he puppet show I was told by my 7year old that the Tooth Fairy and Santa are not real. It wasn’t like the upset type experience I expected, but more like a 14 year old just explaining to me how it all works. It was a different twist. Really made me see how mature my little girl really is. She is growing too fast for me. I need my babies to stay my babies! Nice to be out with them and hang with them. I need more time...
16 Miles!
A lmost two years ago I started a journey to get fit and lose some unwanted poundage. That was then. Now I am on a journey to be adventurous! My gorgeous wife has put up with me being out of shape and unmotivated for over 6 years. I turned that corner and now am training for my first Marathon and first long distance trail race. I found Zero Drop and worked to start Altra Footwear with Golden and Brian and that has provided me the ability to improve my form and avoid knee pain and running injury that I dealt with for years prior. It is great to be able to go out and be active with my beautiful bride. She has certainly challenged me. Last year I did two half marathons, one with her, and three Triathlons. It certainly adds a great element to our marriage to be able to...
Complete Altra Funding
A fter starting this journey now known as Altra Footwear back in the summer of 2009 we had an array of dreams, hopes, and desires. We have now culminated all of that to a legitimate, funded company. While discussing this in Golden’s house on his birthday we had our ideas of what we would accomplish, what we would bring to the market and how we would do it. We had no real direction as to exactly how it would happen, just that we would figure out how to make it happen. We had a vision of a product and we went out and made it happen. The great pursuit has now brought us to this point now today. Over the past 9 months we have been in conversations with Icon Health & Fitness, the owners of NordicTrack, about a purchase agreement of our company. Well after a...
Altra Zero Drop Footwear
